Showing posts from March, 2015

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The Thank List

Our mission is to make the world a more thoughtful and caring place. American Greetings is rooted in creating meaningful connections.

For over 100 years, we‘ve been bringing people together through expressions of happiness, laughter and love. But culture declared a crisis:
95%of Americans believe we have a civility problem. 70%think incivility has risen to crisis levels.* So we decided to propose a cure: gratitude.

The remedy for a rude world starts with reminding people to say two simple words: “Thank You.” Multiplied by millions, this small act can manifest big change. To kick off the movement, we‘re introducing a new cultural notion. We‘ve all heard of a bucket list: to combat thanklessness we‘re creating the ThankList.
It‘s an initiative that challenges people to create a list of individuals they want to thank for helping to shape their life. They can be family, friends, influential strangers, anyone. Research proves that simply writing down what you ar…